The Five Types of Homebuyer

The Building Societies Association (BSA) believe that they have got managed to categorise homebuyers into five distinct groupings which are contained within their up-to-the-minute publication the 'House Price Expectations survey'. These groupings have got been colourfully named and identified as: Aspirant fledglings, Been around the block, Savvy long-haulers, Bandwagoneers and Wallflowers.


The first of these, the 'aspirant fledglings' are those that bargain out of fearfulness of being left behind if they don't immediately acquire a ft on the place ladder. They possess a strong desire to have their ain place and in general are optimistic about the place marketplace and their investing within it. However, they make confer with with household and friends before making a purchase and make their research through the mass media before committing themselves to buying.


As you would anticipate from the name 'been around the block' purchasers have got bought and sold before and usage their ain past times experiences to determine their purchases. Many of this grouping believe that terms could fall, but counter that menace by believing that owning their ain piece of England is more than of import than making fiscal gains.


Next up are the 'savvy long-haulers' World Health Organization are investing in place for long-term fiscal gain. This grouping is most likely to be looking at purchasing place for pension intents i.e. taking the working capital addition once they retire to fund their lifestyle. They will take their clip deciding over purchases and are less likely to be swayed by mass media narratives of roar or bust. 'Bandwagoneers' however, are most likely to believe mass media studies about the hereafter of the marketplace and will put if they see others doing the same. They are tendency following as opposing to trend-setters, and are the least most abundant of the five groups.


Finally the 'wallflowers' are waiting on the sidelines. If they see terms autumn they will do a move as they believe that the long-term trend is always upwards, but desire to maximise their short-term gains at the same time.


The study compiled by the BSA looks at the chief grounds why purchasers make up one's mind on residential place purchases, but have stopped short of examining what motivates people to get further places such as as vacation Villas or why they choose to come in the 'buy-to-let' market. Hadrian Coles, manager full general of the BSA, said: "This study solely analyzes how people see residential place purchase and how they constitute their outlooks of future house terms movements. It proposes that those purchasing place give great consideration to a scope of factors and come in the lodging marketplace with their eyes broad open."